Social Media and Email Outreach


  • Follow the Community Foundation of Western Massachusetts on Facebook, Twitter, and Instagram.
  • Via email and social media, tell your followers that you are participating in #valleygives. Invite them to be a champion for your cause by peer-to-peer fundraising for you using the Valley Gives platform. Share the toolkits with them so it’s easy for them to get started.
  • When posting on social media about Valley Gives, use the hashtag #ValleyGives to thank your supporters and share interesting content (photos, videos) about their fundraising efforts through Valley Gives.
  • Talk it up on social media. Post interesting information about your organization and share success stories and photos, particularly for people who are fundraising on your behalf using the Valley Gives platform.